AMC 2018 Top 10

At Annual Meat Conference (AMC) 2018, digital dominated. How today’s meat consumers are using digital to plan, purchase and prepare meals was the unifying theme that coursed through nearly every session. As always, the Midan team was on the scene to sift through all the learnings and compile our annual list of top takeaways. See below for our most meaningful nuggets, with the influence of digital leading the pack.

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5 Ways to Dig into Digital Marketing

Remember the days (and sounds) of dial-up internet – kerrhh beep beep wurrh

What started as a way to simply store and share information, the internet’s explosive growth has paved the way for Digital Marketing, a full discipline and true necessity for companies. It’s big, it’s hairy and comes with widgets and plugins and data – oh my! But whether your goal is to build your brand or increase sales, marketing on the internet is critical to growing your business in today’s world.

So what does all of this mean for the meat industry – an industry rooted in cattle-calling and horseback, not Snapchat and Uber.

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