4 Takeaways From USRSB General Assembly

4 Takeaways From USRSB General Assembly

by | May 16, 2023 | Sustainability

Reading Time: 3 minutes In recent years, the meat industry’s sustainability conversation has evolved from “what do we do about sustainability” to “how do we measure and report our sustainability progress.” As we move into this next phase of our sustainability journey,...
Top Takeaways From 2023 CattleCon

Top Takeaways From 2023 CattleCon

by | Feb 28, 2023 | Trends

In February, I had the privilege of traveling with a few of my colleagues to the 2023 Cattle Industry Convention and NCBA Trade Show held in New Orleans. I had the privilege of speaking as part of Cattlemen’s College. We attended sessions, walked the showroom floor...
This is What Sustainability Looks Like

This is What Sustainability Looks Like

by | Jun 7, 2022 | Sustainability

Last month I had the opportunity to attend the U.S. Roundtable for Sustainable Beef (USRSB) General Assembly meeting. The day before the meeting, a group of attendees boarded a bus at dawn for a sustainable ag tour. I always jump at the chance to see agriculture in...
Ad Nauseam

Ad Nauseam

by | May 3, 2022 | Sustainability

Last week I had the honor of attending and speaking at the U.S. Roundtable for Sustainable Beef’s (USRSB) General Assembly meeting. This conference is a true roundtable, bringing together the entire beef supply chain for frank conversations about how to improve upon...