Danette Amstein, Author at Midan

5 Reasons to Keep Educating Consumers

by Danette Amstein | Oct 8, 2024 | Marketing

Reading Time: 3 minutes With age comes wisdom. That is the proverbial saying, right? I’d like to believe it now that I am um… well, now that I have more experience! Perhaps the saying should be With experience, comes wisdom. This month Midan Marketing...

Learning From the Olympics: Lessons for the Meat Industry

by Danette Amstein | Aug 12, 2024 | Marketing

Reading Time: 3 minutes I love the Summer Olympics. I love hearing the background stories about the athletes, learning of the sacrifice their families make for them to become the best at their sport. I love the suspense of the medal battle that happens when the...

The Sustainability Conversation

by Danette Amstein | May 13, 2024 | Sustainability

Reading Time: 3 minutes How to Impact the Sustainability Conversation in the Social Space If you have been reading my blog posts for any length of time, you know I am passionate about the subject of sustainability and how consumers perceive it, especially when it...

Takeaways From CattleCon 2024

by Danette Amstein | Apr 2, 2024 | Marketing

Reading Time: 4 minutes Beef by the numbers, and good beef sustainability – my top takeaways from CattleCon 2024 Given my background, my passion and my personal “why,” few things make me happier than arriving at a conference filled with cowboy hats, jeans and boots –...

How AI is Shaking Up the Meat and Marketing Industries – Part 2

by Danette Amstein | Jan 28, 2024 | Technology

Reading Time: 3 minutes (This is Part 2 of a two-part blog series. You can find Part 1 here.) In Part 1 of this blog I shared a headline exercise we did to show how AI can assist with marketing efforts. Below is the continuation of this theme, this time focused on...