Connor Guyton Archives

What Meat Consumers Say Versus What They Do

by Connor Guyton | May 9, 2022 | Sustainability

“According to research conducted by Midan Marketing” may be one of my favorite phrases to write when I’m developing content for Midan or our clients. In my position as a Customer Insights Analyst, it’s my job to know what consumers are thinking, feeling and doing when...

Reminisce and Reframe: Lessons from Jack’s Old South

by Connor Guyton | Jul 9, 2020 | Marketing

In March and April, social media was inundated with pictures of friends trying their hand at bread baking. Now, as the weather has gotten warmer, there’s a new trend emerging: “Just bought my first smoker, what should I cook on it first?” With “safer at home” measures...

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