Use Omnichannel Marketing To Reach Online Meat Shoppers
The biggest shift grocery retailing has experienced due to the pandemic is likely the increased adoption of online shopping, especially in the perimeter departments, where consumers were not yet comfortable allowing others to choose their products. According to the...
Data Shows Consumers Reaching For Fewer Meat Snacks
The coronavirus pandemic has upended how consumers eat as well as what they are eating. For most retail categories, this has been a boon – with significantly more dollars being spent on groceries to offset the decrease in dining out. But one category has lagged behind...
Blended Proteins: A Healthy Balance For Retailers And Flexitarians
As consumer attitudes toward meat are undergoing significant changes, new lines of meat alternatives are hitting the shelves every day. These changes are being driven by shifts in the U.S. population toward younger generations with increasingly diverse ethnic profiles...