Recurring Research Theme: Concerns About Antibiotics, Hormones and Animal Welfare
The use of antibiotics and hormones in animal agriculture is a conversation that we’ve been having for years, and I imagine we will continue to have. In 2021, consumers gravitated toward antibiotics claims to the tune of more than $8 billion in sales of meat and...
Stability, Value Messaging Ease Consumer Worries During High Inflation
Inflation — a topic none of us are excited about, yet all of us are keenly aware of. The June inflation numbers, released by the U.S. Bureau of Labor Statistics in July, showed that overall inflation is up 9.1% year-over-year with even higher percentages appearing...
Convenience is King to Today’s Meat Consumers
Fall is once again right around the corner, bringing with it school, homework and extracurriculars that push the average consumer’s schedule into overdrive. On top of that, inflation is at an all-time high, adding one more layer of stress to the weekly grocery trip....