Are You “Brand Safe”?

As a meat processor, you stake your reputation on the quality and safety of your products. You wouldn’t dream of letting meat leave your plant without following every safety precaution to the letter of the law. Unfortunately, many companies aren’t as careful about...

AMC 2018 Top 10

At Annual Meat Conference (AMC) 2018, digital dominated. How today’s meat consumers are using digital to plan, purchase and prepare meals was the unifying theme that coursed through nearly every session. As always, the Midan team was on the scene to sift through all...

5 Ways to Dig into Digital Marketing

Remember the days (and sounds) of dial-up internet – kerrhh beep beep wurrh What started as a way to simply store and share information, the internet’s explosive growth has paved the way for Digital Marketing, a full discipline and true necessity for companies. It’s...