2024 Top Trends To Watch
Reading Time: 10 minutes Over the last several years, words like “unprecedented” have lost their meaning. After a global pandemic and the economic challenges that followed, American consumers are still dealing with the rising cost of goods while now also worrying...
Learnings From the World Meat Congress 2023
Reading Time: 2 minutes Last week, our Principal Michael Uetz had the opportunity to share Midan’s research into today’s meat consumer with a global audience. Presenting at the World Meat Congress in Maastricht, Netherlands, Michael introduced conference attendees to...
Top Takeaways: Successful Omnichannel Campaigns Webinar
Reading Time: 3 minutes Omnichannel marketing is creating a shortened and seamless “path to purchase” journey for consumers, which can mean a larger return on investment, faster. Meeting meat consumers where they are – before they get to the meat case – allows us the...