2026 Annual Meat Conference Key Takeaways
Reading Time: 7 minutes The dust has settled on another Annual Meat Conference, and we have returned home full of insights. It was invigorating to reconnect with so many of you at the industry’s ultimate “family reunion.” Now, it is time to map out...
CattleCon 2026: A Pivot Point for Beef
Reading Time: 4 minutes By Danette Amstein and Erica Prescott On the last day of CattleCon, leadership from the NCBA and the Federation of State Beef Councils took the stage to share their thoughts on the current state of the industry. Words like optimistic and...
Has Sustainability Stalled? Not Even Close
Reading Time: 3 minutes Wondering if the economy, Washington’s policy shift and recent headlines about greenwashing have slowed progress? I did too. At the Sustainable Agriculture Summit in Anaheim, I expected hesitation. Instead, I found the opposite: a bigger...
Top 10 Meat & Dairy Industry Trends to Watch in 2026
Reading Time: 7 minutes As 2025 comes to a close, sights are set on the horizon of a new year. Throughout 2025 and expected to continue into 2026, the global market has impacted many aspects of the meat and dairy industries. Amid ongoing shifts and evolving forecasts,...
Key Takeaways from MICA 2025: What’s Ahead for the Meat Industry?
Reading Time: 2 minutes One of our Midan principals, Michael Uetz, recently attended the Meat Industry Conference & Analysis (MICA) in Fort Worth, TX, and returned with industry insights and updates. Here’s what you need to know as we look ahead to 2026 and...
From Craving to Cart – Driving Holiday Sales Through Social Commerce
Reading Time: 3 minutes Social media has become the new starting point for meal inspiration, with 72% of Gen Z turning to platforms like TikTok and Instagram for food ideas.1 Among Gen Z meat and dairy shoppers, 53% say they discover recipes and products on TikTok.2...
TSA for Marketers: No, Not the Airport Kind—Takeaways from the Protein Pact Solutions Summit 2025
Reading Time: 3 minutes Meat In the Middle: A Friendly Debate on Dietary Guidelines and the Role of Animal Protein with Dr. Anthony Chaffee, a medical doctor currently practicing in Australia, and Dr. Dustin Moore, a public health expert and researcher. If you’re like...
From Insight to Impact: Building Strategies That Keep Brands Standing Strong
Reading Time: 3 minutes “What’s the strategy?” It’s a question I ask often. Sometimes gently, sometimes bluntly. Lately it seems the question is met with more of a pause…a glance, even a shrug. In today’s meat industry, where economic uncertainty, supply...
Social Strategies to Win Big with Tailgating
Reading Time: 3 minutes The weather is getting cooler, leaves are falling and across the nation, many Americans are gearing up for football. And where there’s football, there’s tailgating! In fact, 80% of Americans tailgate each year. The Game Plan for Meat Brands Why...
You Are Not Your Target Audience
Reading Time: 3 minutes If you are a packer/processor, when is the last time you did a store check through the eyes of the consumer? I am talking about standing in front of a retail meat case and really looking at your branded items — not from your perspective of...
Winning the Convenience Craver: How Meat Brands Can Drive Sales from Back-to-School Through the Holidays
Reading Time: 3 minutes Convenience Has Moved From Differentiator to Demand Driver It’s that time of year again when schedules ramp up, the activities seem endless, and the holiday season is just a couple months away! From back-to-school to the approaching holidays,...
Beyond the Plant: What Meat Processors Should Know About Ranching’s Sustainability Shift
Reading Time: 3 minutes Beyond the Plant: What Meat Processors Should Know About Ranching’s Sustainability Shift When we talk about sustainability in the meat industry, conversations often center around emissions, packaging and transportation. But if we’re serious...
The Protein Halo: Why It Matters More than Ever at 50
Reading Time: 3 minutes I celebrated a milestone birthday in May. It’s the one that starts with a 5 and ends with a zero. Yep. Age 50 means more than the harsh reality check of getting my AARP card in the mail (which arrived promptly 1 day after my birthday!) Age 50...