Why 21 Is the New 7
Most of us have heard the adage that you have to repeat something seven times before it really sticks. From a marketing lens, that’s old news. In today’s landscape where ads, emails and content, content, content seep into every part of our lives, researchers say that...
How Marketing Can Help You Weather Tough Economic Times
Inflation. Supply chain issues. Labor shortages. Drought. War. Soaring fuel and food prices. Interest rate hikes. And now worries about a recession on the horizon. Unfortunately, we have been here before. But many of us were too young to understand previous economic...
Now is the Time to Optimize Your Share of Stomach, Heart, Wallet
These days you can’t talk about meat without mentioning inflation — and many of those conversations center around consumers cutting back on meat. So, what’s the cost to packer/processors who don’t maintain their share of consumers’ stomachs, hearts and wallets? The...