Captivating Creative, Strategy-Driven Results
Captivating Creative,
Strategy-Driven Results
Take a closer at look how Midan Marketing brings together meat industry insider knowledge with seasoned marketing and communications experience to keep our clients in the spotlight.
Breaking New Ground
in the Marketplace
Star Ranch Angus® Beef
MAKING A MEAT CASE STAR SHINE
STX Beef Co.
LAUNCHING A TEXAS TRADITION
BUBBA burger®
REFRESHING A FAVORITE BURGER
Birchwood Foods
RAISING A SUPPLIER’S PROFILE
IdentiGEN
REDEFINING DNA TRACEABILITY
GIVING THE
INDUSTRY GUIDANCE
Stability, Value Messaging Ease Consumer Worries During High Inflation
Inflation — a topic none of us are excited about, yet all of us are keenly aware of. The June inflation numbers, released by the U.S. Bureau of Labor Statistics in July, showed that overall inflation is up 9.1% year-over-year with even higher percentages appearing...
Put Emotion at the Center of Video Marketing
Emotional connection is at the very core of who we are. As humans, we value that connection not only in our personal relationships but also when we’re being communicated to by brands. While advertisers have desperately been avoiding “direct sell” ads for some time...
How Marketing Can Help You Weather Tough Economic Times
Inflation. Supply chain issues. Labor shortages. Drought. War. Soaring fuel and food prices. Interest rate hikes. And now worries about a recession on the horizon. Unfortunately, we have been here before. But many of us were too young to understand previous economic...
Convenience is King to Today’s Meat Consumers
Fall is once again right around the corner, bringing with it school, homework and extracurriculars that push the average consumer’s schedule into overdrive. On top of that, inflation is at an all-time high, adding one more layer of stress to the weekly grocery trip....
This is What Sustainability Looks Like
Last month I had the opportunity to attend the U.S. Roundtable for Sustainable Beef (USRSB) General Assembly meeting. The day before the meeting, a group of attendees boarded a bus at dawn for a sustainable ag tour. I always jump at the chance to see agriculture in...
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We’d love to learn more about the challenges you’re facing in the meat industry.