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The gurus and the gamechangers.

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Diverse Backgrounds, United by Shared Passion and Values

Our differentiating talent brings a gritty determination to make things work. Plus, a big, worldview of marketing to surprise and entice. We’re specialists, generalists, and without a doubt, catalysts for your marketing and advertising success.

Midan was born into the meat industry

Michael Uetz gathered cattle and raised quarter horses on his family’s North Dakota ranch. Danette Amstein is the sixth generation to work on her family’s Kansas cattle and grain operation. Both earned agricultural degrees from land-grant schools and met while working for the Beef Checkoff Program. In 2004, they combined Michael’s market research expertise and Danette’s communications prowess to form Midan Marketing — a name derived from “Mi” (Michael) + “Dan” (Danette) — a first-of-its-kind meat marketing firm dedicated to ensuring prosperous futures for their families in the meat industry.

A photo of Midan principals Danette and Michael

Meet the Midan Team

CAREERS

OPENINGS

If you’re driven to make a difference as part of a dynamic, passionate, growing team, we want to talk to you!