Beam me up, Siri: What voice-assisted search means for the meat business

December 6, 2019

Beam me up, Siri: What voice-assisted search means for the meat business

by  

Danette Amstein


A weeklong business trip in November uncovered a shocking revelation:  Siri has become my new BFF. I asked her for the weather each morning, the location of the closest gas station and directions to a restaurant. I had her text my husband while I was getting ready for a meeting and call my son while I was driving.

Voice assistance used to be something we saw only on episodes of Star Trek. If you are a Trekkie, you know all interactions started with one word: “Computer.”  Well, “Computer” has been replaced by Siri, Alexa, Cortana and Google. Since 2011, when Siri first entered our world, over one billion devices are now enabled with voice assistance.

Continue reading the rest of Danette’s blog here…

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