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BUBBA burger®

Bringing Fresh Flavor to One of America’s Favorite Burger Brands

friends enjoying BUBBA burgers
BUBBA burger®

Building Awareness of a Great Burger

Brand Strategy • Research + Insights • Creative Solutions • Media • Digital + Social • Data + Analytics • Video + Photography

BUBBA burger is one of the top brands of ready-to-cook burgers in America, available in several delicious varieties with no additives or preservatives. They partnered with Midan to increase brand awareness and engage customers in new markets by showcasing their products’ quality and convenience.

Davey Award – Gold
• Influencer Collaboration

Davey Award – Silver
• Motion Graphic Video Ad
• Burger Stylized Product Photography

Davey Awards Badge

Brand Strategy • Research + Insights • Creative Solutions • Media • Digital + Social • Data + Analytics • Video + Photography

Feeding the Market’s Appetite for More
Our team prepared a refreshing blend of brand and product focus, lifestyle content, marketing tactics and media strategy, all designed to generate consumer demand, focus on impression engagement and drive web traffic.

BUBBA burger with onion rings

Feeding the Market’s Appetite for More.
Our team prepared a refreshing blend of brand and product focus, lifestyle content, marketing tactics and media strategy, all designed to generate consumer demand, focus on impression engagement and drive web traffic.

BUBBA burger made its name as a regional player particularly on the Eastern Seaboard but was hungry to expand. Our goal was to increase brand awareness and engagement in new markets, drive web traffic and focus on the qualities that make BUBBA burger so desirable.
BUBBA burger veggie bowl
BUBBA burger veggie bowl
To introduce BUBBA burger to a fresh marketplace, the Sun’s Out, Buns Out campaign used distinctive imagery and engaging messaging to drive home the brand’s variety, versatility, quality and convenience and capitalize on seasonal grilling — all promoted through a unique Sun’s Out, Buns Out landing page, paid search, paid social and in-store point-of-sale materials.
BUBBA burger grill girl
BUBBA burger Suns out buns out
To drive web traffic, we brought BUBBA burger together with two popular food bloggers to develop and add 15 unique new BUBBA burger recipes to the brand’s website, which we promoted through paid media, social media and email campaigns.
BUBBA burger iPhone mockup

To drive web traffic, we brought BUBBA burger together with two popular food bloggers to develop and add 15 unique new BUBBA burger recipes to the brand’s website, which we promoted through paid media, social media and email campaigns.

BUBBA burger photography
BUBBA burger lifestyle photography
BUBBA burger photography

Together all these elements grew the brand’s web traffic and engagement while showcasing BUBBA burger as a lifestyle brand and a delicious eating experience.

BUBBA burger photography

To drive web traffic, we brought BUBBA burger together with two popular food bloggers to develop and add 15 unique new BUBBA burger recipes to the brand’s website, which we promoted through paid media, social media and email campaigns.

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