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2025 Top Trends to Watch

2025 Top Trends to Watch

In some ways, it’s getting harder to predict the future. The world is changing so fast that by the time we ask the question, “What’s next?” the answer already arrived - yesterday. Lots of elements are at play as we look ahead to the new year: The U.S. is about to...

20 Years of Midan

20 Years of Midan

Get your party hats ready: Midan is turning 20 this month! Think back to when you were 20 years old. Pretty naïve, right? In human years, “20” is still early days; the runway feels very long. But in business, making it 20 years is a MILESTONE, especially for a small...

2024 Midyear Trends Update

2024 Midyear Trends Update

Most of the time, the Midan team is focused on looking forward, with our research eye trained on today’s meat consumers: In what ways are they evolving into the meat eaters of tomorrow? But around this time every year, we stop and take an intentional look backward…...

AMC 2024 Top 10 Takeaways

AMC 2024 Top 10 Takeaways

The 2024 Annual Meat Conference was the largest ever held, with more than 2,300 attendees gathered in Nashville to celebrate all things meat. Educational sessions focused on what’s next in technology, sustainability and consumer trends, while the Exhibit Hall featured...

2024 Top Trends To Watch

2024 Top Trends To Watch

Over the last several years, words like “unprecedented” have lost their meaning. After a global pandemic and the economic challenges that followed, American consumers are still dealing with the rising cost of goods while now also worrying about two global conflicts, a...

Learnings From the World Meat Congress 2023

Learnings From the World Meat Congress 2023

Last week, our Principal Michael Uetz had the opportunity to share Midan’s research into today’s meat consumer with a global audience. Presenting at the World Meat Congress in Maastricht, Netherlands, Michael introduced conference attendees to our latest Meat Consumer...

New Consumer Segmentation 3.0 Research

New Consumer Segmentation 3.0 Research

Understanding today’s meat consumers has always been a moving target, but in the last couple of years the pace at which our customers are changing has accelerated. Between the pandemic, the economy and growing concerns around topics like health and sustainability,...

AMC 2023 Top Takeaways Video

AMC 2023 Top
Takeaways Video

The Midan Team loved being “live and in person” at AMC 2023 to soak up the learnings, reconnect with colleagues and see the latest innovations our industry has to offer. Our new video division, Parable Pictures, was also onsite to capture Midan team members sharing...