1. CONTINUE TO MARKET MEAT.
While retailers reaped the benefits of the early rush on the meat case, you’ll need to inspire pandemic-weary shoppers to maintain strong fresh meat sales. Keep the meat case stocked and the recipe ideas flowing. 61% of consumers claim they’ll try new ways to cook meat and chicken in the next month.¹

2. INVEST IN YOUR ONLINE PLATFORM.
The pandemic helped cement online services as a go-to for meat shopping, with grocery click and collect being the most popular method. 32% of consumers indicate that online will be their primary way to purchase meat post-COVID.¹ Continue to refine your online services to create a positive, seamless shopping experience for your customers.

3. DEVELOP YOUR BRAND.
With more consumers shopping online, branding has become an even bigger differentiator. 32% of consumers are trying meat brands they would not usually purchase,² indicating the pandemic opened the door to brand switching. Telling your private label brand story can help you foster long-term customer loyalty.