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Trends Articles

2025 Top Trends to Watch

In some ways, it’s getting harder to predict the future. The world is changing so fast that by the time we ask the question, “What’s next?” the answer already arrived - yesterday. Lots of elements are at play as we look ahead to the new year: The U.S. is about to...

2024 Midyear Trends Update

Most of the time, the Midan team is focused on looking forward, with our research eye trained on today’s meat consumers: In what ways are they evolving into the meat eaters of tomorrow? But around this time every year, we stop and take an intentional look backward…...

2024 Top Trends To Watch

Over the last several years, words like “unprecedented” have lost their meaning. After a global pandemic and the economic challenges that followed, American consumers are still dealing with the rising cost of goods while now also worrying about two global conflicts, a...

Tomorrow’s Meat Industry: Generation Z

Every company has an interest in being future-focused - thinking about upcoming generations and how they will shape not only the world, but that company’s future. Both the meat and marketing industries have had their eye on Generation Z for some time now. The...
2024 Midyear Trends Update

2024 Midyear Trends Update

Most of the time, the Midan team is focused on looking forward, with our research eye trained on today’s meat...

2024 Top Trends To Watch

2024 Top Trends To Watch

Over the last several years, words like “unprecedented” have lost their meaning. After a global pandemic and the...

2023 Mid-Year Trends Update

2023 Mid-Year Trends Update

Half of 2023 is in the rearview mirror. As I consider what the next six months will bring, I can’t help but rewind to...

AMC 2023 Top Takeaways Video

AMC 2023 Top
Takeaways Video

The Midan Team loved being “live and in person” at AMC 2023 to soak up the learnings, reconnect with colleagues and...

AMC 2023 Top 10 Takeaways

AMC 2023 Top 10 Takeaways

AMC 2023: Back Together and Better Than Ever At this year’s Annual Meat Conference (AMC) in Dallas, Texas, high energy...

Top Takeaways From 2023 CattleCon

Top Takeaways From 2023 CattleCon

In February, I had the privilege of traveling with a few of my colleagues to the 2023 Cattle Industry Convention and...