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Trends Articles

2024 Top Trends To Watch

Over the last several years, words like “unprecedented” have lost their meaning. After a global pandemic and the economic challenges that followed, American consumers are still dealing with the rising cost of goods while now also worrying about two global conflicts, a...

Tomorrow’s Meat Industry: Generation Z

Every company has an interest in being future-focused - thinking about upcoming generations and how they will shape not only the world, but that company’s future. Both the meat and marketing industries have had their eye on Generation Z for some time now. The...

Learnings From the World Meat Congress 2023

Last week, our Principal Michael Uetz had the opportunity to share Midan’s research into today’s meat consumer with a global audience. Presenting at the World Meat Congress in Maastricht, Netherlands, Michael introduced conference attendees to our latest Meat Consumer...

Trends to Reignite the Foodservice Experience

I spent the first years of my career selling premium beef around the globe. This left a permanent soft spot in my heart for fine dining establishments and steakhouses. The past few years have been tough for the entire foodservice industry, but fine dining was hit...
2023 Mid-Year Trends Update

2023 Mid-Year Trends Update

Half of 2023 is in the rearview mirror. As I consider what the next six months will bring, I can’t help but rewind to...

2023 Top Trends to Watch

2023 Top Trends to Watch

Economic pressures, convenience, technology, sustainability and health – these five broad topics encompass a lot of...