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Giving the Industry Guidance.

No one can tell the meat industry’s story better than someone who has actually lived it. Midan Marketing leads the conversation by bringing together unparalleled experience and deep understanding of what motivates today’s meat consumers.

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Chaos Follows Crisis: What We Can Expect

Chaos Follows Crisis: What We Can Expect

The European Black Death (1347-1351), the Spanish Flu (1918 – 1919) and the Stock Market Crash (1929)1. What do these three historical events have in common?  They ignited crisis, they abruptly changed daily routines, they created a “new normal.” Unfortunately,...

Meat Marketing During COVID:  Don’t Go Dark Now

Meat Marketing During COVID: Don’t Go Dark Now

COVID-19 has created a climate of incredible uncertainty for companies and brands. Because it’s obviously not a time for “business as usual,” it’s natural to wonder if you should pull back on marketing. You might be thinking: “I don’t want to appear insensitive during...