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Giving the Industry Guidance.

No one can tell the meat industry’s story better than someone who has actually lived it. Midan Marketing leads the conversation by bringing together unparalleled experience and deep understanding of what motivates today’s meat consumers.

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Midan Thought Leadership: 2021 Year in Review

Midan Thought Leadership: 2021 Year in Review

Thinking back on 2021, it’s challenging to distill it from the many, many months we now lump together as “the COVID-19 pandemic.” Although the coronavirus still dominated plenty of conversations this past year, at Midan we also kept our eye on other important topics...

AMC 2021 Top Takeaways Video

AMC 2021 Top Takeaways Video

Not being “on-site” didn’t stop the Midan team from capturing the key insights from the all-virtual AMC 2021. Watch our team members share their firsthand insights in our AMC Top Takeaways video below. And in case you missed it, be sure to check out our AMC Top 10...

AMC 2021 Top 10 Insights

AMC 2021 Top 10 Insights

The “State of Change” theme for AMC 2021 was more than apt, as the meat industry gathered virtually to reflect on a year of incredible upheaval wrought by the COVID-19 pandemic, recognize the resilience of stake holders across the meat channel and share hard-won...

AMC 2020 Top 10 Video

AMC 2020 Top 10 Video

We brought our video crew to AMC 2020 to capture "live and in person" feedback from the Midan team. If you like our annual AMC Top 10 blog, you’ll want to check out our new AMC Top 10 video, where we share our firsthand learnings and insights from the conference. The...

AMC 2020 Top 10 Blog

AMC 2020 Top 10 Blog

#MidanTakesAMC: Our team was on site at the 2020 Annual Meat Conference, hearing the latest facts and figures about the state of today’s meat industry.  We’ve distilled down two-and-a-half days of heavy-duty meat data into these top takeaways:1. Celebrate: We’re still...

AMC 2019 Top 10 Blog

AMC 2019 Top 10 Blog

The 2019 Annual Meat Conference was all about how technology is dramatically impacting every facet of the meat business: the consumer, the product and the buying process. AMC sessions on artificial intelligence, omnichannel purchasing and the rise of meat alternatives...

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