Midan Logo - blue

Giving the Industry Guidance.

No one can tell the meat industry’s story better than someone who has actually lived it. Midan Marketing leads the conversation by bringing together unparalleled experience and deep understanding of what motivates today’s meat consumers.

Blog

Top Takeaways from The Power of Meat 2022

Top Takeaways from The Power of Meat 2022

Now in its 17th year, the annual Power of Meat* study tracks how today’s shoppers purchase meat and has become a valuable industry benchmark. Anne-Marie Roerink shared the highly anticipated Power of Meat 2022 findings in an FMI-hosted webinar on March 8, covering...

Top 3 Takeaways From NGA Meat Trends Presentation

Top 3 Takeaways From NGA Meat Trends Presentation

Midan Marketing Principal Michael Uetz spoke during The NGA Show 2022 about current consumer trends at the meat case. In case you missed it, here are the top three takeaways from the presentation: 1. Supply Chain Woes Have Reached Consumers We have all dealt with...

A Look Ahead at 2022’s Top Meat Trends

A Look Ahead at 2022’s Top Meat Trends

As we slip into a new year, the Midan Marketing team has been looking at which trends from 2021 we believe will stick around as well as those new trends we can expect to see in 2022. Our blog detailing 2022 trends for the meat industry is available on our website, but...

2022 Top Trends to Watch

2022 Top Trends to Watch

After closely studying meat consumers all year, Midan now turns an eye toward what’s next for our ever-evolving industry. We’ve explored how perceptions about issues like health and sustainability will not only impact what shoppers purchase at the meat case but also...

Future of Foodservice: 3D Printed Food

Future of Foodservice: 3D Printed Food

For a few years, I’ve had a zany theory about the future of food – particularly foodservice. Sharing it typically yields either a look of confusion or curiosity. My background is in food science and my job at Midan Marketing is all about consumer and industry insights...

2021 Top Trends to Watch

2021 Top Trends to Watch

If those of us in the meat industry have learned anything from 2020, it’s that even the most thoughtful predictions go out the window in the face of a pandemic. But it’s precisely that pandemic that has irrevocably altered how we do business and exponentially...

CONTACT US

LET'S TALK

We’d love to learn more about the challenges you’re facing in the meat industry.